PRESS RELEASE

Aberdeen Strategy and Research Collaborates with KingFish + Partners to Enrich Content, Leveraging Industry-Specific Expertise

Aberdeen analysts will lend their expertise and current research findings to KingFish’s webinar offering, energizing content with data-driven, actionable takeaways.

Austin, TX – May 11

Austin, TX – May 11

Austin, TX – May 11

Austin, TX – May 11

Austin, TX – May 11

Aberdeen Strategy and Research, the B2B market research division of Spiceworks Ziff Davis, joins KingFish + Partner's network of experts to weave its fact-based, unbiased, and outcome-centric market research into their digital event offering. Clients of KingFish can now leverage Aberdeen insights to produce highly engaging and credible content using the KingCast webinar platform. Aberdeen expert analysts will also have the opportunity to participate and engage in future webinars or digital events with KingFish’s clients as an added way to share key industry insight.

Mike Lock, Managing Director and Principal at Aberdeen, sees this partnership to be mutually beneficial where Aberdeen analysts will be able to bolster their own thought leadership through KingFish client speaking opportunities. The boutique research firm offers decades of experience to support their vendor-neutral research findings.
“Our [analyst] team is proud to be collaborating with KingFish to bring their clients a research-backed content offering,” said Mike Lock. “It’s a great opportunity to showcase the insights Aberdeen generates by combining our fact-based, unbiased methodology with industry experience. This approach yields actionable takeaways on key market trends that resonate with technology buyers and influencers.”

As a full-service marketing agency with expertise in strategy, design, communication, and digital services, KingFish has produced over 1,800 webinars. Their digital event solution, KingCast, is powered by the Best-in-Class Webinar.net platform to deliver content in a custom branded player.

Built specifically for marketers, KingCast is integrated with critical tools like Zoom for a turnkey experience, empowering marketers to drive engagement and sales through a standalone event, or scaling efforts for a larger campaign.

“More than ever, digital events need to stand out and drive engagement — we’ve built KingCast to help marketers with just that,” said Cam Brown, CEO of KingFish + Partners. “It’s a complete, turnkey solution with integration and personalization capabilities that enable fast-to-market production — now with the added benefit of an Aberdeen industry expert’s knowledge to utilize.”


To boost engagement and sales with a tailored experience, leverage Aberdeen's industry-specific expertise on the 100% turnkey KingCast platform, visit www.kingfishmedia.com.

About Aberdeen Strategy & Research
Aberdeen Strategy & Research, a division of Spiceworks Ziff Davis, with over three decades of experience in independent, credible market research, helps illuminate market realities and inform business strategies. Our fact-based, unbiased, and outcome-centric research approach provides insights on technology, customer management, and business operations, to inspire critical thinking and ignite data-driven business actions.

Media Contact
Caryn Pratt
VP, Marketing
Spiceworks Ziff Davis
caryn.pratt@swzd.com

KingFish + Partners
KingFish is an agency navigating the intersection of branding, business, and communications. No one knows your story better than you do; no one tells and amplifies it better than we do. We turn goals and ideas into real-world solutions, developing strategies and executing award-winning programs for brands and businesses across a wide number of industries. We develop, design, and execute marketing and content strategies, including everything from branding and complex messaging to websites, virtual events, digital engagement, videos, trade show displays, and packaging. Our approach is simple: Listen. Think. Create. Connect.

Media Contact
Cam Brown
Founder and CEO
978-832-1410
cbrown@kingfishmedia.com

Aberdeen Strategy and Research, the B2B market research division of Spiceworks Ziff Davis, joins KingFish + Partner's network of experts to weave its fact-based, unbiased, and outcome-centric market research into their digital event offering. Clients of KingFish can now leverage Aberdeen insights to produce highly engaging and credible content using the KingCast webinar platform. Aberdeen expert analysts will also have the opportunity to participate and engage in future webinars or digital events with KingFish’s clients as an added way to share key industry insight.

Mike Lock, Managing Director and Principal at Aberdeen, sees this partnership to be mutually beneficial where Aberdeen analysts will be able to bolster their own thought leadership through KingFish client speaking opportunities. The boutique research firm offers decades of experience to support their vendor-neutral research findings.
“Our [analyst] team is proud to be collaborating with KingFish to bring their clients a research-backed content offering,” said Mike Lock. “It’s a great opportunity to showcase the insights Aberdeen generates by combining our fact-based, unbiased methodology with industry experience. This approach yields actionable takeaways on key market trends that resonate with technology buyers and influencers.”

As a full-service marketing agency with expertise in strategy, design, communication, and digital services, KingFish has produced over 1,800 webinars. Their digital event solution, KingCast, is powered by the Best-in-Class Webinar.net platform to deliver content in a custom branded player.

Built specifically for marketers, KingCast is integrated with critical tools like Zoom for a turnkey experience, empowering marketers to drive engagement and sales through a standalone event, or scaling efforts for a larger campaign.

“More than ever, digital events need to stand out and drive engagement — we’ve built KingCast to help marketers with just that,” said Cam Brown, CEO of KingFish + Partners. “It’s a complete, turnkey solution with integration and personalization capabilities that enable fast-to-market production — now with the added benefit of an Aberdeen industry expert’s knowledge to utilize.”


To boost engagement and sales with a tailored experience, leverage Aberdeen's industry-specific expertise on the 100% turnkey KingCast platform, visit www.kingfishmedia.com.

About Aberdeen Strategy & Research
Aberdeen Strategy & Research, a division of Spiceworks Ziff Davis, with over three decades of experience in independent, credible market research, helps illuminate market realities and inform business strategies. Our fact-based, unbiased, and outcome-centric research approach provides insights on technology, customer management, and business operations, to inspire critical thinking and ignite data-driven business actions.

Media Contact
Caryn Pratt
VP, Marketing
Spiceworks Ziff Davis
caryn.pratt@swzd.com

KingFish + Partners
KingFish is an agency navigating the intersection of branding, business, and communications. No one knows your story better than you do; no one tells and amplifies it better than we do. We turn goals and ideas into real-world solutions, developing strategies and executing award-winning programs for brands and businesses across a wide number of industries. We develop, design, and execute marketing and content strategies, including everything from branding and complex messaging to websites, virtual events, digital engagement, videos, trade show displays, and packaging. Our approach is simple: Listen. Think. Create. Connect.

Media Contact
Cam Brown
Founder and CEO
978-832-1410
cbrown@kingfishmedia.com

Aberdeen Strategy and Research, the B2B market research division of Spiceworks Ziff Davis, joins KingFish + Partner's network of experts to weave its fact-based, unbiased, and outcome-centric market research into their digital event offering. Clients of KingFish can now leverage Aberdeen insights to produce highly engaging and credible content using the KingCast webinar platform. Aberdeen expert analysts will also have the opportunity to participate and engage in future webinars or digital events with KingFish’s clients as an added way to share key industry insight.

Mike Lock, Managing Director and Principal at Aberdeen, sees this partnership to be mutually beneficial where Aberdeen analysts will be able to bolster their own thought leadership through KingFish client speaking opportunities. The boutique research firm offers decades of experience to support their vendor-neutral research findings.
“Our [analyst] team is proud to be collaborating with KingFish to bring their clients a research-backed content offering,” said Mike Lock. “It’s a great opportunity to showcase the insights Aberdeen generates by combining our fact-based, unbiased methodology with industry experience. This approach yields actionable takeaways on key market trends that resonate with technology buyers and influencers.”

As a full-service marketing agency with expertise in strategy, design, communication, and digital services, KingFish has produced over 1,800 webinars. Their digital event solution, KingCast, is powered by the Best-in-Class Webinar.net platform to deliver content in a custom branded player.

Built specifically for marketers, KingCast is integrated with critical tools like Zoom for a turnkey experience, empowering marketers to drive engagement and sales through a standalone event, or scaling efforts for a larger campaign.

“More than ever, digital events need to stand out and drive engagement — we’ve built KingCast to help marketers with just that,” said Cam Brown, CEO of KingFish + Partners. “It’s a complete, turnkey solution with integration and personalization capabilities that enable fast-to-market production — now with the added benefit of an Aberdeen industry expert’s knowledge to utilize.”


To boost engagement and sales with a tailored experience, leverage Aberdeen's industry-specific expertise on the 100% turnkey KingCast platform, visit www.kingfishmedia.com.

About Aberdeen Strategy & Research
Aberdeen Strategy & Research, a division of Spiceworks Ziff Davis, with over three decades of experience in independent, credible market research, helps illuminate market realities and inform business strategies. Our fact-based, unbiased, and outcome-centric research approach provides insights on technology, customer management, and business operations, to inspire critical thinking and ignite data-driven business actions.

Media Contact
Caryn Pratt
VP, Marketing
Spiceworks Ziff Davis
caryn.pratt@swzd.com

KingFish + Partners
KingFish is an agency navigating the intersection of branding, business, and communications. No one knows your story better than you do; no one tells and amplifies it better than we do. We turn goals and ideas into real-world solutions, developing strategies and executing award-winning programs for brands and businesses across a wide number of industries. We develop, design, and execute marketing and content strategies, including everything from branding and complex messaging to websites, virtual events, digital engagement, videos, trade show displays, and packaging. Our approach is simple: Listen. Think. Create. Connect.

Media Contact
Cam Brown
Founder and CEO
978-832-1410
cbrown@kingfishmedia.com

Aberdeen Strategy and Research, the B2B market research division of Spiceworks Ziff Davis, joins KingFish + Partner's network of experts to weave its fact-based, unbiased, and outcome-centric market research into their digital event offering. Clients of KingFish can now leverage Aberdeen insights to produce highly engaging and credible content using the KingCast webinar platform. Aberdeen expert analysts will also have the opportunity to participate and engage in future webinars or digital events with KingFish’s clients as an added way to share key industry insight.

Mike Lock, Managing Director and Principal at Aberdeen, sees this partnership to be mutually beneficial where Aberdeen analysts will be able to bolster their own thought leadership through KingFish client speaking opportunities. The boutique research firm offers decades of experience to support their vendor-neutral research findings.
“Our [analyst] team is proud to be collaborating with KingFish to bring their clients a research-backed content offering,” said Mike Lock. “It’s a great opportunity to showcase the insights Aberdeen generates by combining our fact-based, unbiased methodology with industry experience. This approach yields actionable takeaways on key market trends that resonate with technology buyers and influencers.”

As a full-service marketing agency with expertise in strategy, design, communication, and digital services, KingFish has produced over 1,800 webinars. Their digital event solution, KingCast, is powered by the Best-in-Class Webinar.net platform to deliver content in a custom branded player.

Built specifically for marketers, KingCast is integrated with critical tools like Zoom for a turnkey experience, empowering marketers to drive engagement and sales through a standalone event, or scaling efforts for a larger campaign.

“More than ever, digital events need to stand out and drive engagement — we’ve built KingCast to help marketers with just that,” said Cam Brown, CEO of KingFish + Partners. “It’s a complete, turnkey solution with integration and personalization capabilities that enable fast-to-market production — now with the added benefit of an Aberdeen industry expert’s knowledge to utilize.”


To boost engagement and sales with a tailored experience, leverage Aberdeen's industry-specific expertise on the 100% turnkey KingCast platform, visit www.kingfishmedia.com.

About Aberdeen Strategy & Research
Aberdeen Strategy & Research, a division of Spiceworks Ziff Davis, with over three decades of experience in independent, credible market research, helps illuminate market realities and inform business strategies. Our fact-based, unbiased, and outcome-centric research approach provides insights on technology, customer management, and business operations, to inspire critical thinking and ignite data-driven business actions.

Media Contact
Caryn Pratt
VP, Marketing
Spiceworks Ziff Davis
caryn.pratt@swzd.com

KingFish + Partners
KingFish is an agency navigating the intersection of branding, business, and communications. No one knows your story better than you do; no one tells and amplifies it better than we do. We turn goals and ideas into real-world solutions, developing strategies and executing award-winning programs for brands and businesses across a wide number of industries. We develop, design, and execute marketing and content strategies, including everything from branding and complex messaging to websites, virtual events, digital engagement, videos, trade show displays, and packaging. Our approach is simple: Listen. Think. Create. Connect.

Media Contact
Cam Brown
Founder and CEO
978-832-1410
cbrown@kingfishmedia.com

Aberdeen Strategy and Research, the B2B market research division of Spiceworks Ziff Davis, joins KingFish + Partner's network of experts to weave its fact-based, unbiased, and outcome-centric market research into their digital event offering. Clients of KingFish can now leverage Aberdeen insights to produce highly engaging and credible content using the KingCast webinar platform. Aberdeen expert analysts will also have the opportunity to participate and engage in future webinars or digital events with KingFish’s clients as an added way to share key industry insight.

Mike Lock, Managing Director and Principal at Aberdeen, sees this partnership to be mutually beneficial where Aberdeen analysts will be able to bolster their own thought leadership through KingFish client speaking opportunities. The boutique research firm offers decades of experience to support their vendor-neutral research findings.
“Our [analyst] team is proud to be collaborating with KingFish to bring their clients a research-backed content offering,” said Mike Lock. “It’s a great opportunity to showcase the insights Aberdeen generates by combining our fact-based, unbiased methodology with industry experience. This approach yields actionable takeaways on key market trends that resonate with technology buyers and influencers.”

As a full-service marketing agency with expertise in strategy, design, communication, and digital services, KingFish has produced over 1,800 webinars. Their digital event solution, KingCast, is powered by the Best-in-Class Webinar.net platform to deliver content in a custom branded player.

Built specifically for marketers, KingCast is integrated with critical tools like Zoom for a turnkey experience, empowering marketers to drive engagement and sales through a standalone event, or scaling efforts for a larger campaign.

“More than ever, digital events need to stand out and drive engagement — we’ve built KingCast to help marketers with just that,” said Cam Brown, CEO of KingFish + Partners. “It’s a complete, turnkey solution with integration and personalization capabilities that enable fast-to-market production — now with the added benefit of an Aberdeen industry expert’s knowledge to utilize.”


To boost engagement and sales with a tailored experience, leverage Aberdeen's industry-specific expertise on the 100% turnkey KingCast platform, visit www.kingfishmedia.com.

About Aberdeen Strategy & Research
Aberdeen Strategy & Research, a division of Spiceworks Ziff Davis, with over three decades of experience in independent, credible market research, helps illuminate market realities and inform business strategies. Our fact-based, unbiased, and outcome-centric research approach provides insights on technology, customer management, and business operations, to inspire critical thinking and ignite data-driven business actions.

Media Contact
Caryn Pratt
VP, Marketing
Spiceworks Ziff Davis
caryn.pratt@swzd.com

KingFish + Partners
KingFish is an agency navigating the intersection of branding, business, and communications. No one knows your story better than you do; no one tells and amplifies it better than we do. We turn goals and ideas into real-world solutions, developing strategies and executing award-winning programs for brands and businesses across a wide number of industries. We develop, design, and execute marketing and content strategies, including everything from branding and complex messaging to websites, virtual events, digital engagement, videos, trade show displays, and packaging. Our approach is simple: Listen. Think. Create. Connect.

Media Contact
Cam Brown
Founder and CEO
978-832-1410
cbrown@kingfishmedia.com

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