Jan. 17, 2019
Jan. 17, 2019
Jan. 17, 2019
Jan. 17, 2019
Jan. 17, 2019
Nicolette Massaro,
Account Executive
Nicolette Massaro,
Account Executive
Nicolette Massaro,
Account Executive
Nicolette Massaro,
Account Executive
Nicolette Massaro,
Account Executive
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Best Brands
of Instagram
Best Brands
of Instagram
Best Brands
of Instagram
Best Brands
of Instagram
Best Brands
of Instagram
Companies have adopted Instagram as a mainstay in their overall marketing endeavors—and with good reason. With a count of one billion active users, it’s become a platform where brands across all industries can not only directly reach their current customers but also appeal to new prospects with ease. Instagram is a quick-hit, visual platform filled with bright imagery and witty captioning. The most noteworthy players are those who continually find eye-catching ways to position their products and services and to share their brand stories. Here are my top picks highlighting who did it best throughout 2018.
Food & Beverage
While LÄRABAR® and Barilla are both packaged goods, their Instagram strategies are quite different. One features its bright packaging to help it pop off the shelves the next time you’re in the aisle, and the other focuses on the result of its product once you’ve broken it out of the box. Both are well done, and frankly, both will make your mouth water.
Companies have adopted Instagram as a mainstay in their overall marketing endeavors—and with good reason. With a count of one billion active users, it’s become a platform where brands across all industries can not only directly reach their current customers but also appeal to new prospects with ease. Instagram is a quick-hit, visual platform filled with bright imagery and witty captioning. The most noteworthy players are those who continually find eye-catching ways to position their products and services and to share their brand stories. Here are my top picks highlighting who did it best throughout 2018.
Food & Beverage
While LÄRABAR® and Barilla are both packaged goods, their Instagram strategies are quite different. One features its bright packaging to help it pop off the shelves the next time you’re in the aisle, and the other focuses on the result of its product once you’ve broken it out of the box. Both are well done, and frankly, both will make your mouth water.
Companies have adopted Instagram as a mainstay in their overall marketing endeavors—and with good reason. With a count of one billion active users, it’s become a platform where brands across all industries can not only directly reach their current customers but also appeal to new prospects with ease. Instagram is a quick-hit, visual platform filled with bright imagery and witty captioning. The most noteworthy players are those who continually find eye-catching ways to position their products and services and to share their brand stories. Here are my top picks highlighting who did it best throughout 2018.
Food & Beverage
While LÄRABAR® and Barilla are both packaged goods, their Instagram strategies are quite different. One features its bright packaging to help it pop off the shelves the next time you’re in the aisle, and the other focuses on the result of its product once you’ve broken it out of the box. Both are well done, and frankly, both will make your mouth water.
Companies have adopted Instagram as a mainstay in their overall marketing endeavors—and with good reason. With a count of one billion active users, it’s become a platform where brands across all industries can not only directly reach their current customers but also appeal to new prospects with ease. Instagram is a quick-hit, visual platform filled with bright imagery and witty captioning. The most noteworthy players are those who continually find eye-catching ways to position their products and services and to share their brand stories. Here are my top picks highlighting who did it best throughout 2018.
Food & Beverage
While LÄRABAR® and Barilla are both packaged goods, their Instagram strategies are quite different. One features its bright packaging to help it pop off the shelves the next time you’re in the aisle, and the other focuses on the result of its product once you’ve broken it out of the box. Both are well done, and frankly, both will make your mouth water.
Companies have adopted Instagram as a mainstay in their overall marketing endeavors—and with good reason. With a count of one billion active users, it’s become a platform where brands across all industries can not only directly reach their current customers but also appeal to new prospects with ease. Instagram is a quick-hit, visual platform filled with bright imagery and witty captioning. The most noteworthy players are those who continually find eye-catching ways to position their products and services and to share their brand stories. Here are my top picks highlighting who did it best throughout 2018.
Food & Beverage
While LÄRABAR® and Barilla are both packaged goods, their Instagram strategies are quite different. One features its bright packaging to help it pop off the shelves the next time you’re in the aisle, and the other focuses on the result of its product once you’ve broken it out of the box. Both are well done, and frankly, both will make your mouth water.
Finance
Financial icons also seem to find success in a mixture of product-oriented and experience-based approaches. One of American Express’ biggest challenges is its lack of ubiquity; it’s a form of payment not accepted everywhere. In response, their social content features a variety of restaurants and stores around the world that do accept American Express, helping to educate customers and to promote their business partners. Quite literally, their credit cards are always featured in their posts, reinforcing the association between the card and the place. MasterCard, on the other hand, oftentimes promotes the card perks without the use of the tangible card. They post glimpses from exclusive concerts and events, solely focusing on the experiences you can enjoy as a MasterCard holder.
Finance
Financial icons also seem to find success in a mixture of product-oriented and experience-based approaches. One of American Express’ biggest challenges is its lack of ubiquity; it’s a form of payment not accepted everywhere. In response, their social content features a variety of restaurants and stores around the world that do accept American Express, helping to educate customers and to promote their business partners. Quite literally, their credit cards are always featured in their posts, reinforcing the association between the card and the place. MasterCard, on the other hand, oftentimes promotes the card perks without the use of the tangible card. They post glimpses from exclusive concerts and events, solely focusing on the experiences you can enjoy as a MasterCard holder.
Finance
Financial icons also seem to find success in a mixture of product-oriented and experience-based approaches. One of American Express’ biggest challenges is its lack of ubiquity; it’s a form of payment not accepted everywhere. In response, their social content features a variety of restaurants and stores around the world that do accept American Express, helping to educate customers and to promote their business partners. Quite literally, their credit cards are always featured in their posts, reinforcing the association between the card and the place. MasterCard, on the other hand, oftentimes promotes the card perks without the use of the tangible card. They post glimpses from exclusive concerts and events, solely focusing on the experiences you can enjoy as a MasterCard holder.
Finance
Financial icons also seem to find success in a mixture of product-oriented and experience-based approaches. One of American Express’ biggest challenges is its lack of ubiquity; it’s a form of payment not accepted everywhere. In response, their social content features a variety of restaurants and stores around the world that do accept American Express, helping to educate customers and to promote their business partners. Quite literally, their credit cards are always featured in their posts, reinforcing the association between the card and the place. MasterCard, on the other hand, oftentimes promotes the card perks without the use of the tangible card. They post glimpses from exclusive concerts and events, solely focusing on the experiences you can enjoy as a MasterCard holder.
Finance
Financial icons also seem to find success in a mixture of product-oriented and experience-based approaches. One of American Express’ biggest challenges is its lack of ubiquity; it’s a form of payment not accepted everywhere. In response, their social content features a variety of restaurants and stores around the world that do accept American Express, helping to educate customers and to promote their business partners. Quite literally, their credit cards are always featured in their posts, reinforcing the association between the card and the place. MasterCard, on the other hand, oftentimes promotes the card perks without the use of the tangible card. They post glimpses from exclusive concerts and events, solely focusing on the experiences you can enjoy as a MasterCard holder.
Pharma
Pfizer Inc. and Eli Lilly Co. are two pharmaceutical powerhouses that both use education-based content in their social strategy. While Pfizer’s posts are geared towards raising awareness of the science behind diseases, Eli Lilly wants to teach you about their people, their mission and the charitable nature of their organization. Their approach of capturing real employees from real events, helps consumers develop a personal connection to their brand.
Pharma
Pfizer Inc. and Eli Lilly Co. are two pharmaceutical powerhouses that both use education-based content in their social strategy. While Pfizer’s posts are geared towards raising awareness of the science behind diseases, Eli Lilly wants to teach you about their people, their mission and the charitable nature of their organization. Their approach of capturing real employees from real events, helps consumers develop a personal connection to their brand.
Pharma
Pfizer Inc. and Eli Lilly Co. are two pharmaceutical powerhouses that both use education-based content in their social strategy. While Pfizer’s posts are geared towards raising awareness of the science behind diseases, Eli Lilly wants to teach you about their people, their mission and the charitable nature of their organization. Their approach of capturing real employees from real events, helps consumers develop a personal connection to their brand.
Pharma
Pfizer Inc. and Eli Lilly Co. are two pharmaceutical powerhouses that both use education-based content in their social strategy. While Pfizer’s posts are geared towards raising awareness of the science behind diseases, Eli Lilly wants to teach you about their people, their mission and the charitable nature of their organization. Their approach of capturing real employees from real events, helps consumers develop a personal connection to their brand.
Pharma
Pfizer Inc. and Eli Lilly Co. are two pharmaceutical powerhouses that both use education-based content in their social strategy. While Pfizer’s posts are geared towards raising awareness of the science behind diseases, Eli Lilly wants to teach you about their people, their mission and the charitable nature of their organization. Their approach of capturing real employees from real events, helps consumers develop a personal connection to their brand.
Tech
Photography is king in our modern, digital world and two tech companies that are representing this best are Apple and HP. If you’re familiar with Apple’s billboards or television commercials boasting their stellar camera quality, it will come as no surprise that their #ShotoniPhone campaign is carried through on social media as well. Their messaging is consistent and eye-catching, so inherently makes a lasting impression. HP’s Instagram feed is vibrant and inviting. Their strategy showcases the role their products play in capturing life-long sentiments. From photographs to birthday cards, HP positions itself as your must-have printer for all of life’s special moments.
Tech
Photography is king in our modern, digital world and two tech companies that are representing this best are Apple and HP. If you’re familiar with Apple’s billboards or television commercials boasting their stellar camera quality, it will come as no surprise that their #ShotoniPhone campaign is carried through on social media as well. Their messaging is consistent and eye-catching, so inherently makes a lasting impression. HP’s Instagram feed is vibrant and inviting. Their strategy showcases the role their products play in capturing life-long sentiments. From photographs to birthday cards, HP positions itself as your must-have printer for all of life’s special moments.
Tech
Photography is king in our modern, digital world and two tech companies that are representing this best are Apple and HP. If you’re familiar with Apple’s billboards or television commercials boasting their stellar camera quality, it will come as no surprise that their #ShotoniPhone campaign is carried through on social media as well. Their messaging is consistent and eye-catching, so inherently makes a lasting impression. HP’s Instagram feed is vibrant and inviting. Their strategy showcases the role their products play in capturing life-long sentiments. From photographs to birthday cards, HP positions itself as your must-have printer for all of life’s special moments.
Tech
Photography is king in our modern, digital world and two tech companies that are representing this best are Apple and HP. If you’re familiar with Apple’s billboards or television commercials boasting their stellar camera quality, it will come as no surprise that their #ShotoniPhone campaign is carried through on social media as well. Their messaging is consistent and eye-catching, so inherently makes a lasting impression. HP’s Instagram feed is vibrant and inviting. Their strategy showcases the role their products play in capturing life-long sentiments. From photographs to birthday cards, HP positions itself as your must-have printer for all of life’s special moments.
Tech
Photography is king in our modern, digital world and two tech companies that are representing this best are Apple and HP. If you’re familiar with Apple’s billboards or television commercials boasting their stellar camera quality, it will come as no surprise that their #ShotoniPhone campaign is carried through on social media as well. Their messaging is consistent and eye-catching, so inherently makes a lasting impression. HP’s Instagram feed is vibrant and inviting. Their strategy showcases the role their products play in capturing life-long sentiments. From photographs to birthday cards, HP positions itself as your must-have printer for all of life’s special moments.
It’s said that a picture is worth a thousand words, and that has never been truer than in today’s image-focused world. Visually oriented platforms like Instagram offer brands huge opportunity to capture the minds, hearts and wallets of millions of existing and potential customers. The message must be clear and consistent and the strategy well thought-out and resonant of brand values and attributes. Done right, social media offers companies the opportunity to build an emotional connection between their brand and their customers that can turn them into lifelong brand advocates.
It’s said that a picture is worth a thousand words, and that has never been truer than in today’s image-focused world. Visually oriented platforms like Instagram offer brands huge opportunity to capture the minds, hearts and wallets of millions of existing and potential customers. The message must be clear and consistent and the strategy well thought-out and resonant of brand values and attributes. Done right, social media offers companies the opportunity to build an emotional connection between their brand and their customers that can turn them into lifelong brand advocates.
It’s said that a picture is worth a thousand words, and that has never been truer than in today’s image-focused world. Visually oriented platforms like Instagram offer brands huge opportunity to capture the minds, hearts and wallets of millions of existing and potential customers. The message must be clear and consistent and the strategy well thought-out and resonant of brand values and attributes. Done right, social media offers companies the opportunity to build an emotional connection between their brand and their customers that can turn them into lifelong brand advocates.
It’s said that a picture is worth a thousand words, and that has never been truer than in today’s image-focused world. Visually oriented platforms like Instagram offer brands huge opportunity to capture the minds, hearts and wallets of millions of existing and potential customers. The message must be clear and consistent and the strategy well thought-out and resonant of brand values and attributes. Done right, social media offers companies the opportunity to build an emotional connection between their brand and their customers that can turn them into lifelong brand advocates.
It’s said that a picture is worth a thousand words, and that has never been truer than in today’s image-focused world. Visually oriented platforms like Instagram offer brands huge opportunity to capture the minds, hearts and wallets of millions of existing and potential customers. The message must be clear and consistent and the strategy well thought-out and resonant of brand values and attributes. Done right, social media offers companies the opportunity to build an emotional connection between their brand and their customers that can turn them into lifelong brand advocates.
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info@kingfishmedia.com
978 . 745 . 4140
info@kingfishmedia.com
978 . 745 . 4140
info@kingfishmedia.com
978 . 745 . 4140
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900 Cummings Center
Suite 307-V
Beverly, MA 01915
Directions From Boston
900 Cummings Center
Suite 307-V
Beverly, MA 01915
Directions From Boston
900 Cummings Center
Suite 307-V
Beverly, MA 01915
Directions From Boston
900 Cummings Center
Suite 307-V
Beverly, MA 01915
Directions From Boston
900 Cummings Center
Suite 307-V
Beverly, MA 01915
Directions From Boston