Archives: Projects

Don’t be a TRGT

To celebrate the opening of their new storefront on the Lower East Side, Target and their production partner, David Stark, created

The Creative Process: Start With Discovery

Marketing is one of the most cluttered industries in the working world. There are thousands of companies calling on agencies every day to help sell their products and services through effective deliverables and measurable results. Over the years, King Fish has carefully crafted a five-step approach that yield just that:

King Fish And V12 Strategic Partnership │ KingFish + Partners

MATAWAN, N.J. and TAMPA, Fla., Dec. 11, 2018 /PRNewswire/ — V12, a leading marketing provider of customer acquisition solutions, announced a strategic partnership with King Fish, a digital and content management marketing agency. The partnership leverages V12’s marketing data and technology solutions and King Fish Media’s suite of content execution

King Fish Wins 2 Gold and 1 Silver at Prestigious 2018 Davey Awards

BEVERLY, Mass., Oct 29, 2018 — King Fish Media, a digital and content management marketing agency, announced today that it has been awarded three awards, two gold and one silver for their marketing campaigns with clients Nuance Healthcare, Keurig Dr Pepper, and New York Life. Davey Awards recognize smaller, specialty agencies for excellence in marketing, design and

Nine Brands I Dig (in no particular order)

I’m a fan of lists. They keep me on track both at home and in the office. And there’s often news and humor when reading listsicles—the short quick hits that fill my social media news feeds every day. As CEO of a marketing company, I think a lot about brands,

Brand Stories: The Underdog of Competitive Advantage

Every successful brand has a story: a narrative that exists in the mind of consumers when they see a brand’s logo, product or offering. It’s the result of deep audience knowledge and insight, smart positioning in the market and a dash of something unique that sets the brand apart from

Small Agency Doesn’t Mean Small Experience

Like many undergrads searching for internships, I was unsure of what path to take. I found myself drawn to glamorous agencies in the city that boasted recently designed, state-of-the-art office spaces and perks such as company cafés. And while there is nothing wrong with good food and great architecture, I

Don’t be a TRGT

To celebrate the opening of their new storefront on the Lower East Side, Target and their production partner, David Stark, created fake storefront facades mirroring the street as it was in the 70s. Included was an “homage” to famed NYC dive bar/music venue CBGB (the venue was shuttered in 2006). CBGB is considered the

Lessons Learned During My Agency Internship

This may sound obvious, but internships are an extremely important educational experience for undergraduate students. Whether it’s to appeal to prospective employers, or merely discover what it is you want to do with your life, the typical classroom setting is no longer enough. While internships provide countless opportunities, there are

3 Reasons to Add a Small Agency to Your Short List

Businesses of all sizes can find the perfect fit in a small agency partner. Whether you’re a small to mid-sized business that needs a website redesign or a large business with a specialty project your AOR isn’t the right fit for, a small agency deserves the chance to compete for

Risk Strategies Brand And Website Launch │ KingFish + Partner

King Fish Media, a digital and content management marketing agency, has launched a new branded website for Risk Strategies at www.risk-strategies.com. Risk Strategies is one of the United States’ largest insurance brokers, with over two-dozen specialty practices and 45+ offices across the country. The company has expanded rapidly in recent years